Wednesday, November 4, 2009

Curations Holiday Preview

There are some people in the industry that just have amazing instincts.  They know exactly what will be hot next, where to get it, and how to put it together.  Stefani Greenfield, a fashion veteran who started a little store called Scoop (maybe you've heard of it?), is one of those fashion soothsayers.  

She recently has been focusing those instincts on providing a well curated collection of affordable clothing and accessories called Curations for HSN.  Just in time for the gift giving season, I stopped by the Soho House last night to check out the Holiday Curations collection.  

The way the pieces were laid out was like walking into Henri Bendel during the holiday's, but finding pieces for half the price.  Stefani's pieces are all under $120 and are packaged perfectly for gift giving.  Stefani told me that even though she sees what major designers are doing, her pieces are not just a cheaper knock off of what is already out there.  She has a knack for creating unique pieces, but still being on trend.  

My favorites were the faux fur jackets and weekender bags.  The watches are also super cute and are packaged in a faux croc box, which really only would need a pretty ribbon tied around it for a holiday gift.

Stefani will be presenting the Holiday collection on HSN next Wednesday, November 11th at 12am, 12pm, 4pm, and 8pm.  I strongly suggest tuning in at 12am.  Pieces sell out extremely quickly as 12am is HSN's peak shopping time.

Happy Holiday Shopping!




Anonymous said...

I need that purple ring!

Amber Nefertari said...

!!!!!!!! this line is crazy amazing i don't have hsn tho :(

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