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Friday, December 11, 2009

Make Your Own Fashion Show!





It's no secret that the world of fashion is going from exclusive to inclusive.  "Live stream" was practically a trending topic during Fashion Week and tweets and iPhone apps are keeping people in the loop of the once super selective industry happenings. 

 The latest in fashion technology comes from Ralph Lauren and I'm kind of addicted. Rugby Ralph Lauren just launched an interactive fashion show program on Rugby.com that lets users create their own show, right down to the music selection.  

You decide what model will open the show, what order your looks belong in, and whether you want the models walking to  The White Lies or Amanda Blank.  So basically you get to create your own fashion show without the sleepless nights, starvation, and chaos that comes with actually putting on a real fashion show. 

The best part is that you can directly purchase your favorite items straight from the show with the "Buy Now" capability.   So this is a super fun and interactive way to send your holiday wish list to family and friends!  You can share it on Twitter and Facebook and there is even an iPhone app for the "Make Your Own" customized Rugby shirts.  

I don't know about you, but I'm so into all of this hands on, immediate purchase capability.....which could really do some damage to the old credit card.

Here's the link again to get started on your own fashion show:  www.rugby.com


xoxo,

SG

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