The Chloe store opening on Melrose was a parade of some of the cutest outfits you've ever seen. This is a great sign for the label who lost a little of its cult status once Phoebe Philo departed. Now, Hannah MacGibbon holds the designer reigns and the fall collection offers a softer alternative to the more harsh 80's shoulders that we are seeing at Balmain and Marc.
There is something about a Chloe girl that is charmingly sexy without actually looking like she's tried too hard. It is the epitome of laissez-fair, je ne sais quoi French dressing and from the looks of their Fall/Winter collection, girls will no doubt be pulling out their Paddington bags from the back of their closets.
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