Update: According to Fashionweekdaily.com, Glenda says with these two dueling covers, all readers win. The subscriber gets a more fashion focused cover while the newsstand pick up shot of Angie, will draw the attention of perhaps an overwhelmed customer who can't decide between Vogue, W, or Bazaar. Maybe Glenda is using July, which is usually a thinner magazine than say September or March, as a gamble or experiment to see what the reader is drawn towards more.... I can't wait to see the final numbers on this one..
Monday, June 8, 2009
Update- Phew
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